Bright Ideas

SpaceLite Display wins EFC Marketing Award of Excellence

Posted by Kamna Mirchandani on Nov 13, 2018 11:05 AM

Kaylie-2018-winner of Electro-Federation Canada's Marketing Award of Excellence

Toronto, November 7, 2018 – RAB Design Lighting is pleased to announce we have been presented with the Electro-Federation Canada Marketing Award in the Merchandising and Display category for our creative, one-of-a-kind SpaceLite display. The award was announced and presented at the EFC Future Forum Luncheon on November 6, 2018 and was adjudicated by a panel of marketing experts outside of the electrical industry. Kaylie Sager, Graphic Designer at RAB Design accepted the award on behalf of the company. This is the second time RAB Design Lighting has won the award in the same category, having first won it in 2015.

This award winning display is a charming, miniature closet model fitted with RAB Design’s innovative motion-activated LED closet light fixture - the SpaceLite. When customers walk by the display, the motion sensor triggers the SpaceLite which draws their attention in. The display design features prominent use of the RAB logo and fun design elements that turn this display into an attractive mini-closet, complete with graphics of RAB branded items such as t-shirts, baseball shirts, and hats.

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Speaking on the occasion, David Beron, President at RAB Design Lighting said “We are excited and honored to win EFC’s prestigious Marketing Award in the Merchandising and Display category. We developed an excellent product and our simple, yet ingenious display helped convey how it would fit into our customer’s lives. This award showcases our commitment to delivering the most innovative products in the industry and finding creative and compelling ways to tell their stories. A huge thank you to Electro-Federation Canada for the recognition.”

RAB Design Lighting is a Canadian owned and operated manufacturer of quality commercial and industrial lighting products. The Company has been servicing the electrical distribution market for more than 50 years. RAB Design is dedicated to bringing innovation in technology and energy efficiency to Canadians through our quality lighting products.

For further information, please contact:

Kamna Mirchandani
Marketing Manager
RAB Design Lighting Inc.
(416) 252-9454 ext.: 7328
kamnam@rabdesign.ca